The command to look, a formula for picture success by William Mortensen.

By William Mortensen.

The Command to Look was once one among William Mortensen's such a lot influential and sought-after books, and has been out of print for 50 years. Reproduced the following in complete, this publication comprises an essay by means of Michael Moynihan on how its photographs motivated the occult "lesser magic" of the founding father of the Church of devil, Anton Szandor LaVey.

The booklet reproduces fifty-five pictures of Mortensen's top paintings and textual content through the wittiest and such a lot biting writers on images in their time.

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Twenty years ago I was possibly the worst photographer on the North American continent. Some of my candid critics have implied that I still hold that distinction; but it is a fact that my pictures, for better or for worse, are more widely seen and exhibited than those of my critics. Fifteen years ago I had acquired an adequate command of the technical details of photography. But my pictures got nowhere. Then I discovered—But I am infringing on the material for the next chapter. ‡ ‡ ‡ 2. S. Army gratefully severed its connection with Private Mortensen, W.

As he further put it: The Realists have laid great emphasis on the purity of their art—“pure photography,” unpolluted by any of the methods, mannerisms, or qualities of the graphic arts of painting, drawing, etching, etc. “Purity” is conceived to consist in limiting photographic expression to the mechanically objective representation that is inherent in the uncontrolled camera, and in limiting processes to the simplest and most primitive type. 7 By firing the first volley in the purist vs. pictorialist debate, Mortensen was thereby able to define the purists’ approach to photography, forcing them to defend their photographic procedures and philosophy.

As he further put it: The Realists have laid great emphasis on the purity of their art—“pure photography,” unpolluted by any of the methods, mannerisms, or qualities of the graphic arts of painting, drawing, etching, etc. “Purity” is conceived to consist in limiting photographic expression to the mechanically objective representation that is inherent in the uncontrolled camera, and in limiting processes to the simplest and most primitive type. 7 By firing the first volley in the purist vs. pictorialist debate, Mortensen was thereby able to define the purists’ approach to photography, forcing them to defend their photographic procedures and philosophy.

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