Strategies for E-business: Creating Value through Electronic by Jelassi Tawfik

By Jelassi Tawfik

"Strategies for e-business" is jam-packed with a treasury of well timed and insightful overseas case reviews, some of the best suggestions from teachers, and robust prescriptions for training managers who desire to navigate the realm of e-business, with no the hype. This very readable booklet is obviously the fruits of years the place Jelassi, particularly, has remained at the leading edge of creating e-business very suitable to the practicing supervisor, gleaning deep insights from case examine on how organisations use e-business to achieve aggressive virtue, and his personal best educational research." "Prof. Andrew Boynton, Director of the administrative MBA, IMD Lausanne do you need a e-book that hyperlinks e-business to total company technique? That has case reports that examine the phenomenon in addition to the 'dot.bomb' mess ups? this crucial new textbook deals a framework for finished e-business technique formula in response to rigorous and time-proven innovations from the sector of strategic administration, tailored to the explicit context of e-business.Ideal for MBA scholars, higher point undergraduates and practitioners, options for e-Business presents the reader with instruments for analysing twenty-eight unique case experiences, reading how businesses have built and applied digital and cellular trade suggestions. The instances are contributed and researched by means of stated specialists and feature been selected to symbolize quite a number industries together with banking, retailing, media, schooling, production and advertisements in Europe and past. Tawfik Jelassi is Professor of e-Business and data expertise on the college of foreign administration at Ecole Nationale des Ponts et Chaussees, Paris, France. Albrecht Enders is an go together with The Boston Consulting crew, Cologne, Germany

Show description

Read or Download Strategies for E-business: Creating Value through Electronic and Mobile Commerce PDF

Similar sales books

I Brake for Yard Sales

Strong Morning the USA correspondent Lara Spencer is a self-confessed frugalista with a fondness for purchasing at backyard revenues, thrift retailers, and property revenues, and for adorning her domestic and friends' houses along with her marvelous reveals. In I Brake for backyard revenues, Lara stocks her secrets and techniques for discount looking and tells you the place to buy, what to appear for, tips to pay for it, tips to repair it, and at last, the place to place it at your residence.

Real Estate Presentations That Make Millions

Simply one other hypey identify that does not carry what promises.

This writer wrote a host of books and simply copied and pasted info from one publication to the opposite books in huge cuantity :(

Optimizing the Power of Action Learning: Real-Time Strategies for Developing Leaders, Building Teams, and Transforming Organizations

This re-creation of the groundbreaking guidebook places the motion in motion studying, truly demonstrating how and why this strong technique for addressing state-of-the-art more and more advanced organizational demanding situations really works. From Saudi Arabia to Singapore, Sweden to South Africa, profiles of such international a hundred leaders as GE, Sony, and Boeing inform the tale of the ability of motion studying to create new items, increase carrier caliber, and remodel organizational cultures for aggressive virtue and sustained good fortune.

Beyond Booked Solid: Your Business, Your Life, Your Way--It's All Inside

In past Booked sturdy, Michael Port returns with new strategies for turning out to be what you are promoting even higher. Port's booklet your self reliable was once a tremendous hit between expert provider services and small company proprietors who discovered to grasp the paintings of attracting consumers and retaining them satisfied. during this booklet, he is helping your corporation continue to grow by means of taking the next move, past booked stable.

Additional resources for Strategies for E-business: Creating Value through Electronic and Mobile Commerce

Sample text

However, the value-creation potential of these technologies was limited due to the high costs involved and the limited benefits that were achieved. System implementation costs were high since most of these ICT infrastructures were more or less proprietary and had to be adapted extensively to the individual needs of each company. The benefits of these systems were limited due to two factors. First, the number of companies using these IT systems was relatively low compared with today’s ubiquitous Internet, thus limiting the number of potential partners.

The central goal of strategy is to achieve sustainable competitive advantage over rivals and thereby to ensure lasting profitability. Having defined the concept of strategy, we can now differentiate it from the concept of tactics, a term that is often used interchangeably with strategy. Tactics are schemes for individual and specific actions that are not necessarily related with one another. In general, specific actions can be planned intuitively because of their limited complexity. A firm can, for instance, have a certain tactic when it launches a marketing campaign.

Com to spend $30 million of venture capital money, even before launching its website (see the FT box ‘Burning money at Boo’). com, which allowed people to purchase airline tickets through the Internet. com went public on 30 March 1999, and the shares that were issued at $16 each soared immediately to $85 each. com had reached a valuation of almost $10 billion, which was more than those of United Airlines, Continental Airlines and Northwest Airlines combined. com owned only a few computer servers and an untested business model.

Download PDF sample

Rated 4.75 of 5 – based on 20 votes